| Beginning in 1997 and building on what was then ten years of experience in designing and marketing custom-built membership programs, we started offering our innovative program content to customers of corporate clients. Experience had taught us that membership selling not only generated significant commission income for our clients but, done right, also enhanced our clients’ brand equity and promoted customer loyalty. In 2000, we officially became Provell, Inc. as we exited the catalog segment and focused exclusively on the membership marketing business. By 2001, our business had aggressively expanded as consumer marketing organizations, convinced that the Provell model worked, joined our existing client list of financial institutions and oil companies. | Currently, Provell, Inc. operates a rapidly growing membership/customer relationship marketing business, complemented by merchandise marketing activities that support our membership program content provisioning. As the only membership services company with a rich tradition and deep experience in true customer relationship marketing, Provell’s overall strategic objective is simple – to improve the economics of your customer relationships. We’ve done it for others, and we’d like to do it for you. Please put us to work. |
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