I’m often asked how we chose our name or for some insight on its derivation. It’s a combination of two words, “professional” and “development”, and it’s a reflection of the importance we place on people: the people who work here and their skill, on you and your people as our client or marketing partner, and, most importantly, the people who are your customers, and ultimately ours. Our goal is simple: by focusing on the people side of the membership marketing effort, we substantially improve the economics of your customer relationships.

Some of our competitors focus largely on the technology or operational aspects of the marketing effort. Others focus solely on pleasing you, the client, or emphasize the per sale amount they’re paying you for the right to market to your customers. Provell centers its efforts on pleasing your customer in a manner consistent with your brand. We develop all membership content in-house, and never buy benefits on the wholesale market and repackage them. We also leverage a number of exclusive consumer content development alliances with nationally-known subject matter experts. Consequently, we deliver more consumer value than anyone else in every vertical interest area or lifestyle enthusiasm we serve. The result is that Provell routinely generates the largest and most sustainable aggregate commission payments for you, our client – and more dollars for every membership sales presentation. Not surprisingly, when given the chance, we have never lost a head-to-head marketing challenge.